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Analyze Tour
The Visitors tab displays the visitor segmentation of your uploaded sites, including the count and percentage of property visits from each segment.
Note: You must first upload a foot traffic or polygon report on the Append page to use this tab.
Note: You must first upload a foot traffic or polygon report on the Append page to use this tab.
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Analyze Tour
The Customers tab is where you can analyze your segmented customer lists. Let's walk through the tools specific to this tab.
Note: You must first upload a customer list on the Append page to use this tab.
Note: You must first upload a customer list on the Append page to use this tab.
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Analyze Tour
The Brands tab is a great way to explore segment relationships with popular brands. It works similarly to the Customers tab except that the variables are pre-populated by Spatial.ai's social, mobile, demographic, and website data.
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Analyze
Analyze top visitors and customers
Site Attributes
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
Key: Value
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Analyze Tour
Use the search box to find specific sites. For more granular filtering options, click the Filters button.
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Deselect all
10 of 100 selected
Analyze Sites
Analyze Tour
Once you've selected the sites you'd like to analyze, click Analyze Sites to view the segments visiting them.
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Analyze Tour
The sites from your processed foot traffic and polygon reports will automatically populate here. All sites are pre-selected by default. Use the checkboxes to add or remove sites to your analysis.
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00.00%
00.00%
000.0
00,000,000
00.00%
00.00%
000.0
00,000,000
Ultra Wealthy Families
View segment
22%
00,000,000
000.0
Wealthy Suburban Families
View segment
14.5%
00,000,000
000.0
Upper Suburban Diverse Families
View segment
14.2%
00,000,000
000.0
Suburban Boomers
View segment
10.9%
00,000,000
000.0
Near-Urban Diverse Families
View segment
8.6%
00,000,000
000.0
Blue Collar Suburbs
View segment
6.5%
00,000,000
000.0
Educated Urbanites
View segment
6.1%
00,000,000
000.0
Young Professionals
View segment
4.4%
00,000,000
000.0
Young Urban Singles
View segment
3.4%
00,000,000
000.0
Sunset Boomers
View segment
2.7%
00,000,000
000.0
Budget Boomers
View segment
2.5%
00,000,000
000.0
Rural High Income
View segment
1.8%
00,000,000
000.0
Rural Average Income
View segment
1.4%
00,000,000
000.0
Rural Low Income
View segment
1.2%
00,000,000
000.0
Small Town Low Income
View segment
1.0%
00,000,000
000.0
Lower Hispanic Families
View segment
.8%
00,000,000
000.0
Urban Low Income
View segment
.2%
00,000,000
000.0
Analyze Tour
Now for the fun part! This is where you can view the segmentation of your sites' visitors. You can analyze the percentage of visits, total count of visitors, and an index comparing the percentage of visitors to the population of the market (the average is 100).
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Customer Segmentation
Download data
Analyze Tour
There are two primary ways to view segmentation data on the Analyze page. The Rank view displays segments in a ranked table with the most prevalent ones at the top.
Click Compare to view segments on an X-Y axis. This makes it easy to identify, for example, segments that Spend more than average and make up a high Percent of your customers. Again, simply select a customer list and whichever metrics you'd like to analyze.
Click Compare to view segments on an X-Y axis. This makes it easy to identify, for example, segments that Spend more than average and make up a high Percent of your customers. Again, simply select a customer list and whichever metrics you'd like to analyze.
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Analyze Tour
First, select an uploaded customer list you'd like to analyze.
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Analyze Tour
Next, select a metric by which you'd like to rank segments. Available metrics are determined by your uploaded lists but commonly include things like "Total Spend" and "LTV".
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Market Base
National
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Percent
Base
Index
Count
There is no customer data to display for the selected criteria.
00.00%
00.00
000.0
000
00.00%
00.00
000.0
000
00.00%
000
000
000
00.00%
000
000
000
00.00%
000
000
000
00.00%
000
000
000
00.00%
000
000
000
Segmentation
Download data
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Group
Index
000
000